- Pattern Group Inc. (NASDAQ: PTRN) is a leader in accelerating brands on global ecommerce marketplaces, leveraging proprietary technology and AI, and reported a record revenue of $2.5 billion in 2025, reflecting a 39% year-over-year growth.
- In March 2026, Pattern announced a $100 million share repurchase program and highlighted its record Net Revenue Retention (NRR) of 124%, up from 116% the previous year, showcasing strong customer loyalty and growth.
- Pattern has been recognized as one of Fast Company's Most Innovative Companies for three consecutive years, and its platform includes innovative tools like the GEO Scorecard and TrendVision, which enhance brand visibility and social commerce effectiveness.
- Ideal buyers for Pattern are brands seeking to optimize their ecommerce strategies; they address pain points related to digital visibility and consumer engagement, making them a critical partner for businesses navigating the evolving ecommerce landscape.
Marketing & Product is Pattern’s largest function, accounting for about 191 employees, or nearly one-third of the organization. Engineering follows with 97 team members focused on building and maintaining the platform, while Sales & Support and Business Management contribute 93 and 81 employees respectively, highlighting a balanced emphasis on revenue generation and operational oversight. Finance & Administration (63), Operations (39), Human Resources (34), and Information Technology (24) round out the mid-sized teams, with Program & Project Management and Other roles comprising smaller specialty groups. The spread of headcount across these areas indicates a diversified workforce that supports both technical innovation and marketplace execution.
Pattern’s talent hub is in Salt Lake City, Utah, where 191 employees work across corporate and operational roles. The company also maintains a significant presence in Pune, India with 123 team members, reinforcing its global service model. Additional clusters are located in Provo, Utah (54) and London, United Kingdom (27), while smaller offices span American Fork, Pleasant Grove, Saratoga Springs, Melbourne, and Sydney. A further 211 employees are distributed across other locations, illustrating Pattern’s hybrid approach that combines key regional offices with a widely dispersed workforce.
