Zwift, the multiplayer fitness platform known for its immersive indoor cycling and running experiences, employs just over 300 people worldwide. Recent data shows modest net growth, with a handful of new hires balanced against a slightly larger number of departures. The company’s lean hiring approach suggests a focus on optimizing existing teams while maintaining the capabilities needed to support its software, hardware, and community initiatives.
Engineering is Zwift’s largest group with roughly 120 team members, underscoring the company’s emphasis on product development and technical innovation. Marketing and Product follows with about 65 employees who drive brand awareness and user engagement. Business Management, Operations, and IT collectively account for nearly one-third of the workforce, ensuring day-to-day execution and infrastructure stability. Smaller yet essential functions such as Finance & Administration, Quality, Human Resources, and Sales & Support round out the organization, each numbering between 7 and 13 employees. Overall hiring was limited across departments, indicating a period of measured growth.
Zwift maintains a distributed footprint. Approximately 60 employees are based in Los Angeles, which serves as a key hub. London is the largest international office with 25 team members, while smaller clusters operate in New York, San Francisco, Portland, Seattle, Costa Mesa, Marina del Rey, and Mission Viejo. A significant portion—about two-thirds of the workforce—is classified under “Other,” reflecting remote or decentralized roles that allow the company to tap talent beyond its formal offices.