How Many People Work at Betterment? Headcount and Employee Trends

Betterment is a financial services company with an employee base of 526 people. The organization reports 40 recent new hires and 29 instances of attrition, providing a clear view of workforce changes and scale. Headcount spans technology, client-facing, and corporate functions, with the largest concentration of employees in New York and a sizable group in other locations. This snapshot outlines how the team is distributed across departments and geographies.

Betterment tracks 16 departments, with Engineering as the largest at 149 employees (about 28% of the company). Sales and Support totals 98 employees (about 19%), followed by Marketing and Product with 72 employees (about 14%). Additional teams include Finance and Administration (39), Business Management (34), Operations (32), Information Technology (30), Risk, Safety, Compliance (21), Human Resources (20), and 31 employees categorized as Other. Overall, the distribution reflects a mix of product development, customer operations, and corporate support roles.

Employee distribution is primarily U.S.-based, with New York, NY accounting for 291 employees (about 55%). Additional locations include Philadelphia, PA (18), Denver, CO (12), Chicago, IL (12), Los Angeles, CA (6), San Francisco, CA (5), Washington, DC (4), Hopedale, MA (3), and Miami, FL (3). A further 172 employees are listed under Other locations, indicating a meaningful distributed footprint beyond the major hubs. This mix highlights New York as the primary employment center alongside a broad presence across multiple U.S. cities.