How Many People Work at Madhive? Headcount and Employee Trends

Madhive is an advertising technology company that employs just under 200 people across the United States and abroad. Recent hiring closely matched departures, resulting in a largely stable headcount and signaling a focus on steady, sustainable growth. The organization combines programmatic advertising expertise with proprietary software that supports broadcasters, agencies, and brands.

Engineering is Madhive’s largest function with 59 employees, accounting for roughly one-third of the company and underscoring its emphasis on in-house technology development. Sales and Support follows with 44 team members, while Marketing and Product collectively include 37 employees who focus on go-to-market execution and platform evolution. Smaller yet essential groups span Finance and Administration (12), Business Management (11), Human Resources (11), and Information Technology (8), providing operational stability. Legal, Operations, and an "Other" category round out the roster, reflecting a well-rounded mix of technical, commercial, and corporate roles.

Nearly half of Madhive’s employees (89) are based in New York, indicating a strong presence in the city’s advertising and media ecosystem. An additional 80 team members work from distributed or remote locations classified as "Other," highlighting a flexible hiring approach. Smaller clusters operate in San Francisco, Los Angeles, Denver, Chicago, Boston, San Jose, Pune, and Birmingham, giving Madhive coverage across key U.S. markets and an emerging international footprint.