How Many People Work at Nutrabolt? Headcount and Employee Trends

Nutrabolt, the parent company of well-known performance energy and sports nutrition brands, employs roughly 300 people. Recent staffing data shows 37 new hires and 33 departures, resulting in a modest net gain that keeps overall headcount steady. The numbers suggest the organization is actively recruiting while keeping turnover at a level that preserves institutional knowledge.

Customer-facing teams make up the largest share of Nutrabolt’s workforce: Sales and Support accounts for about one-third of all employees, and Marketing & Product represents just over one-quarter. Core business functions such as Business Management and Finance & Administration together comprise roughly 21% of staff, underscoring the company’s focus on operational oversight. Operations and Engineering collectively employ around 13%, while smaller groups in Human Resources, Legal, Consulting, and an "Other" category round out the roster. This distribution points to a balanced investment in revenue generation, brand development, and internal infrastructure.

Headquarters in Austin, Texas, hosts nearly 30% of Nutrabolt’s employees, giving the city the single largest in-office presence. Another 45% of staff are classified under "Other," indicating a sizable remote or widely dispersed contingent. The rest of the team is spread across key metro areas such as Chicago, Los Angeles, New York, College Station, Houston, Dallas-Fort Worth, San Diego, and Charlotte, none of which individually exceed 6% of total headcount. This footprint illustrates a hybrid approach that blends a strong central hub with flexible geographic coverage.