Optimizely, a provider of digital experience and experimentation software, employs about 1,160 people worldwide. Recent staffing data shows 121 new hires against 109 departures, pointing to a slight net expansion of the team. The organisation maintains a balanced mix of technical, commercial, and operational talent to support its suite of optimisation and content management products.
Engineering is the largest discipline with roughly 349 employees, underscoring the company’s product-centric focus. Sales and Support follows closely with about 310 staff members who drive customer acquisition and ongoing service. Marketing and Product teams together number around 149 employees, while Business Management, Finance & Administration, and IT each host between 70 and 93 professionals to keep core operations running smoothly. Human Resources, Operations, Consulting, and an additional “Other” category round out the organisation with smaller but essential groups that collectively account for just over 120 employees.
Optimizely’s workforce is widely distributed, with the single biggest concentration—approximately 663 employees—working remotely or from smaller hubs classified as “Other.” Among defined offices, Dhaka hosts the largest headcount at 109, followed by London with 92, and Stockholm with 56. U.S. talent is spread across New York, Austin, Minneapolis, and Boston, each ranging from about 21 to 50 employees, while Berlin and Amsterdam provide additional European presence. This mix of locations highlights a strategy that blends regional offices with a significant remote population to access diverse talent pools.