Company Insights
Published on
July 11, 2025

How Many People Work at Rakuten? Headcount and Employee Trends

Total Employees
1523
7.2% from last year
217
New Hires (YTD)
156
5% of total workforce
Departments
19
650 in Engineering
Locations
16
5,012 in New York, NY

Rakuten employs roughly 1,500 people across its global operations. Recent staffing activity shows around one-tenth of the workforce joined the company while departures accounted for a little more than one-seventh of total headcount, indicating steady but measured employee movement. The organisation supports a broad portfolio of e-commerce, fintech, and digital services, and its talent mix reflects the wide range of functions needed to run these businesses.

Rakuten Headcount Breakdown by Department

Engineering is the largest team at Rakuten with just under one-third of all employees, underscoring the company’s emphasis on technology development. Business Management, Marketing & Product, and Sales & Support collectively account for another sizable share of the workforce, highlighting the importance of commercial execution alongside technical innovation. Core enablement groups such as Program & Project Management, Information Technology, Finance & Administration, and Human Resources round out the organisational structure. Overall hiring has been spread across these functions, while attrition has been relatively higher in customer-facing and operational roles than in core engineering.

Engineering
459
Business Management
326
Marketing and Product
252
Sales and Support
90
Program and Project Management
87
Information Technology
84
Finance and Administration
77
Human Resources
64
Operations
37
Other
47

Rakuten Employees by Location

Rakuten’s workforce is anchored in Japan, with Tokyo hosting the single largest office and Kanagawa providing an additional talent hub. Outside the headquarters region, the company maintains smaller but strategically placed teams in North America, Europe, and the Asia-Pacific region, including offices in San Francisco, New York, Paris, Bengaluru, and Singapore. A substantial portion of employees are distributed across various other locations, reflecting Rakuten’s flexible approach to regional staffing. This geographic footprint enables the company to support customers and partners in multiple time zones while tapping into diverse talent pools.

Tokyo, Japan
588
Kanagawa, Japan
80
San Francisco, CA
49
Bengaluru, India
56
Singapore, Singapore
32
New York, NY
27
Paris, France
18
Toronto, Canada
7
Boston, MA
7
Other
659
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