Company Insights
Published on
April 22, 2026

How Many People Work at Appcues? Headcount and Employee Trends

Total Employees
62
7.2% from last year
0
New Hires (YTD)
7
5% of total workforce
Departments
9
650 in Engineering
Locations
10
5,012 in New York, NY
  • Appcues is a user onboarding platform that enhances the onboarding experience and drives user adoption, serving over 1,500 customers and powering more than 1.8 billion end-user experiences since its founding in 2013.
  • In January 2022, Appcues raised $32 million in a Series B funding round, bringing its total funding to approximately $47.9 million, which will be used to invest in team growth and product development.
  • Notable customers include leading SaaS companies that utilize Appcues to create tailored user experiences, thereby improving user retention and engagement.
  • Ideal buyers are product, marketing, and customer success teams in SaaS companies looking to streamline user onboarding and increase product adoption, addressing the common pain point of lengthy and complex user onboarding processes.

Appcues Headcount Breakdown by Department

Appcues maintains a diverse departmental structure with a total of nine distinct areas. The largest department is Information Technology, comprising 10 employees, followed closely by Community and Social Services with 9 employees. Sales and Operations each contribute 6 employees, indicating a balanced focus on both customer engagement and internal processes. This mix reflects a strategic emphasis on technology and community support, essential for driving growth in the software development industry.

Information Technology
10
Community And Social Services
9
Sales
6
Operations
6
Finance
3
Marketing
3
Engineering
3
Human Resources
1
Other
1

Appcues Employees by Location

The company's workforce is distributed across 10 locations, with Boston, MA, housing the largest concentration of employees at 11. Other notable locations include Eugene, OR, and Braintree, MA, each with 1 employee. The presence of 22 employees categorized under 'Other' suggests a significant remote or distributed workforce, highlighting Appcues' flexible operational model and ability to tap into diverse talent pools across various regions.

Boston, MA
11
Eugene, OR
1
Braintree, MA
1
Detroit, MI
1
New York, NY
1
Newton, MA
1
Madison
1
Indianapolis, IN
1
San Francisco, CA
1
Other
22
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