- Grin is a creator marketing platform based in Sacramento, California, that enables brands to manage and scale their influencer marketing efforts effectively, recently achieving a revenue growth of 22% to $32.4 million in 2025.
- In the past year, Grin launched a self-serve access model with month-to-month pricing, allowing brands to utilize its platform without long-term commitments, and appointed Ryan Debenham as the new CEO.
- The company has attracted notable partnerships and investments, including support from CareQuest Innovation Partners, which reflects its growing influence in the influencer marketing space.
- Grin's ideal buyers are marketing teams seeking cost-effective solutions to enhance their influencer marketing strategies, particularly in light of budget constraints reported by 59% of CMOs in 2025.
Grin's workforce is organized into 12 departments, with a notable concentration in Sales, Engineering, and Community and Social Services. The Sales department leads with 23 employees, followed by Engineering with 13 and Community and Social Services with 9. This distribution indicates a strong focus on customer engagement and technical support, while other departments such as Marketing and IT also contribute to the company's operational balance.
Grin operates across 20 locations, with the largest presence in Sacramento, CA, housing 10 employees. Other significant locations include San Francisco, CA, and Scottsdale, AZ, each contributing to the workforce with 3 and 2 employees, respectively. The substantial count in 'Other' locations, totaling 58, suggests a distributed workforce model, enhancing the company's ability to tap into diverse talent pools across various regions.
