- Invoca is a leader in conversation analytics software, specializing in AI-powered revenue execution for marketing, sales, and contact centers, and has established itself as a unicorn since its founding in 2008.
- In 2026, Invoca expanded its AI capabilities with new integrations for Reddit Ads and LinkedIn Ads, appointed Katherine Starros as SVP of People & Culture, and promoted Ben Sullivan to Chief Revenue Officer.
- The company has recently acquired Symbl.ai, enhancing its AI-driven capabilities to better orchestrate the buyer journey and improve customer engagement, positioning itself to serve a broader range of clients effectively.
- Invoca's ideal buyers are marketing and sales teams looking to convert high-intent leads into revenue, addressing the critical pain point of lost demand due to inefficient customer engagement across channels.
Invoca's workforce is organized into 13 departments, with Sales leading at 85 employees, followed closely by Engineering with 70. Information Technology comprises 46 staff members, while Community and Social Services includes 39. The balanced distribution across departments supports a robust operational framework, ensuring that critical functions are adequately staffed to meet business objectives.
The company operates across 45 locations, with Santa Barbara, CA, housing the largest concentration of employees at 79. Chicago, IL, follows with 41 employees, while Lone Tree, CO, adds 16 to the workforce. The 'Other' category accounts for a significant portion of the headcount, indicating a distributed workforce model that enhances flexibility and geographic reach.