- PlayOn Sports, headquartered in Atlanta, Georgia, is a leading high school sports media and technology company that specializes in streaming events and providing analytics, having achieved a remarkable 136% revenue growth over the past three years.
- In April 2025, PlayOn Sports acquired MaxPreps from CBS Sports to enhance the high school sports fan experience, integrating their platforms to provide better engagement and coverage for athletes and fans alike.
- The company has established partnerships with key players in the sports industry, including KKR and Hamilton Ventures, and serves a wide range of customers including schools, coaches, and sports organizations across the U.S.
- PlayOn Sports targets high schools and athletic departments as ideal buyers, addressing their need for enhanced visibility and engagement in sports events, making it a compelling solution for improving fan interaction and athlete exposure.
PlayOn Sports employs a diverse workforce across 14 departments, with the largest being Community and Social Services at 54 employees, followed closely by Operations with 50. Engineering and Information Technology also contribute significantly, with 24 and 23 employees, respectively. This distribution indicates a strong emphasis on community engagement and operational efficiency, while maintaining a balanced representation of technical and support functions.
The company is primarily based in Atlanta, Georgia, which houses 92 employees, making it the largest location. Other notable locations include Alpharetta, GA, with 13 employees, and several sites with smaller headcounts, such as Austin, TX, and Kennesaw, GA, each with 3 employees. The 'Other' category, accounting for 115 employees, suggests a distributed workforce model, indicating a strategic approach to geographic expansion and operational flexibility.
