- Rokt is a leading ecommerce technology company headquartered in New York, specializing in machine learning and AI to enhance the relevance of transactions during the critical 'Transaction Moment' in ecommerce.
- In 2026, Rokt was recognized on the Financial Times list of The Americas' Fastest Growing Companies, achieving a remarkable 330% revenue growth from $97M in 2021 to $418M in 2024.
- Rokt has partnered with notable brands and retailers, including Mastercard and Michael Kors, to support initiatives like the American Heart Association's 'Go Red. Shop with Heart' campaign, showcasing its commitment to social responsibility.
- Rokt's ideal buyers are ecommerce brands and retailers looking to optimize customer experiences and revenue during the transaction phase, addressing pain points related to marketing efficiency and consumer engagement in a crowded digital landscape.
Rokt's workforce is organized into 14 departments, with Engineering leading with 82 employees, followed closely by Operations at 62 and Sales at 61. This distribution indicates a strong emphasis on technical and operational capabilities, essential for software development. The presence of 100 employees in 'Other' departments suggests a diverse range of functions that support the company's core activities, ensuring a balanced functional mix across the organization.
The company's headquarters is in New York, NY, which houses the largest concentration of employees at 191. Other significant locations include San Francisco, CA, with 8 employees, and Boston, MA, with 5. The 'Other' category accounts for 166 employees, indicating a distributed workforce that may include remote positions, contributing to a broad geographic reach while maintaining a strong presence in key urban centers.
