- Scanbuy, headquartered in New York, specializes in smart packaging and QR code consumer engagement solutions, positioning itself as a leader in product transparency and traceability within the retail sector.
- In February 2025, Scanbuy was acquired by Kezzler, enhancing its capabilities in smart packaging and expanding its offerings to include a comprehensive traceability platform.
- Scanbuy's solutions are now integrated with Kezzler's platform, providing existing customers access to advanced traceability features, which are essential for compliance with regulations like the US FSMA 204 and the EU Digital Product Passport.
- Ideal buyers for Scanbuy's offerings include companies in the Apparel, Retail, Food & Beverage, Health, and CPG sectors, as they seek to enhance consumer engagement and meet increasing demands for transparency in their supply chains.
Scanbuy's workforce is organized into eight distinct departments, with the largest being Information Technology, which employs 11 individuals. Engineering follows closely with a headcount of 8, while the Executive department comprises 6 employees. This distribution reflects a strong emphasis on technical capabilities, supported by operational and sales functions that each have 4 employees. Overall, the functional balance indicates a well-rounded approach to software development and business operations.
The company's workforce is primarily concentrated in New York, NY, which houses 14 employees. Other locations include Seattle, WA, Houston, TX, and Chicago, IL, each with 1 employee. The 'Other' category accounts for a significant portion of the workforce, indicating a distributed or remote work pattern that allows for flexibility in staffing across various regions. This geographic distribution demonstrates a strategic approach to talent acquisition and resource allocation.
