- Siro is an AI-powered conversation intelligence platform based in New York, designed to enhance in-person sales by transforming live customer conversations into structured data, improving sales performance and coaching efficiency.
- In May 2025, Siro raised $50 million in Series B funding led by SignalFire, bringing its total funding to $75 million, which will be used to accelerate product development and expand its engineering and customer support teams.
- Siro's platform has demonstrated significant results for sales teams, including a 36% increase in close rates and 30% reduction in rep turnover, making it attractive to companies with field sales operations.
- Ideal buyers are sales managers and teams in industries reliant on face-to-face interactions, as Siro addresses the lack of effective tools for tracking and enhancing in-person sales conversations, a segment historically underserved by technology.
Siro's workforce is organized into 10 departments, with a balanced distribution across various functions. The largest departments include Information Technology, Sales, and Engineering, each with a headcount of 7. Community and Social Services follows closely with 5 employees, while Marketing and Operations each contribute 3. This diverse departmental mix supports a collaborative environment, essential for software development.
Siro operates across 13 locations, with a notable concentration in New York, NY, housing 7 employees. San Francisco, CA, follows with 4 employees, while Columbus, OH, contributes 2. The 'Other' category, comprising 23 employees, indicates a significant remote or distributed workforce, reflecting Siro's adaptability in operational geography.
