Hiring audiences

Build an audience from hiring signals

Find accounts investing in the team you sell to and keep the job evidence with the audience.

Try in Unify
3 steps, one workflow

How it runs

  1. Step 1

    Define the team and account fit

    Use your ICP to set the company size, market and relevant functions. Distinguish direct hiring from agency listings.

  2. Step 2

    Check the open roles

    Find current job posts for that team and retain the title, company and source. Remove duplicate or closed listings.

  3. Step 3

    Build the audience

    Return matching accounts and the hiring evidence. Review the relevant contacts before using the audience in outreach.

What you getAccounts hiring for the team you sell to

Build the audience from current hiring

Find accounts investing in the team you sell to and keep the job evidence with the audience.

Without UnifyWith Unify
Job posts are saved in a disconnected spreadsheet.Find relevant hiring within your account criteria.
Closed listings and duplicates stay in the list.Check whether the roles are still open and remove duplicates.
Reps receive accounts with no explanation of their fit.Keep the hiring evidence attached to each matching account.

Start from this prompt

Make it your own in Unify, then review the results.

Starting promptEdit in Unify

Find companies in our ICP that are hiring for the team we sell to, and build an audience from them

Try in Unify

How it changes by who you sell to

Software
Engineering, revenue and operations hiring are dense here, so TheirStack gives you plenty to filter. Name the team and level in the prompt, and ask for postings that mention the tools you replace.
Manufacturing
Corporate hiring and plant hiring are different signals. Ask Unify to keep roles at named sites separate from head office, and build the audience from the plants you can actually visit.
Financial services
Operations and compliance hiring is public and specific, and the posts name the systems in use. Ask for roles that mention the regulation or system you help with, and exclude contract roles.
Healthcare
Patient-access and revenue-cycle roles name the software they use, so the audience carries its own evidence. Ask for those roles at the system level and include the facility count in the output.
Professional services
Practice-level hiring points at the partner who is growing, which is who you write to. Ask for hires in the practice you serve and have Unify return the practice lead alongside the firm.

Try it with your own market in mind

Start from the prompt above, change the criteria to your segment, and keep asking. Review every output before it goes anywhere.

Questions about this workflow

Where does the hiring data come from?

TheirStack and PredictLeads, which are included with Unify. Together they cover job postings and the teams companies are building.

Can I target a specific team or role?

Yes. Name the team in the prompt, such as revenue operations or patient access, and ask for postings that mention the tools you replace.

What is an audience used for?

An audience is a saved list Unify keeps current, so new companies that match the hiring pattern join it on their own.

How do I keep corporate and site hiring apart?

Ask Unify to separate roles at named locations from head-office roles, which matters in manufacturing and healthcare.